Marketing to the Generations: Matures
“Once you create a loyal customer base, it’s tough for a competitor to take that away” Joseph Mansueto This is the first post in a four-part series about Marketing to the Generations We oftentimes explain the importance of defining your target markets to our clients. Otherwise, marketing is a “shot in the dark,” as you […]
What are the Different Types of LinkedIn Accounts?
“The richest people in the world look for and build networks, everyone else looks for work.” Robert Kiyosaki This is the fourth post in a four-part series about LinkedIn After you are up and running with LinkedIn, you may be wondering which type of account is best for you. After all, if the free account […]
My LinkedIn Profile is Optimized, Now What?
“The future depends on what we do in the present.” Mahatma Gandhi This is the third post in a four-part series about LinkedIn We have been posting a series of blogs on ways to use LinkedIn for client acquisition. If you are just joining us, make sure you check out our two previous posts, “Why […]
Easy Ways to Improve Your Presence on LinkedIn
“Personal growth is not a matter of learning new information but of unlearning old limits” Alan Cohen This is the second post in a four-part series about LinkedIn If you’re reading this, chances are that you probably have a LinkedIn profile. Many clients we work with have created one, but the majority are not using […]
Why You Should be Using LinkedIn for Client Acquisition
“This is not an information age. It’s an age of networked intelligence.” Don Tapscott This is the first post in a four-part series about LinkedIn Disclaimer: Most financial services companies have restrictions about what you can and cannot do on LinkedIn, so keep that in mind as you apply this advice to your own situation. […]
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