Watch this short video from our CEO Kelly Edwards to learn more about
who we are and how we can help you grow your business!
About Lawton Marketing Group
Lawton Marketing Group is a full-service agency specializing in branding, design and relationship marketing for elite financial advisors. We represent clients throughout all fifty states and Canada, and have won fifteen national and international awards for our work.
We have extensive experience helping advisors attract and convert prospects through referral and relationship-centric marketing and branding. In fact, Kelly wrote a bestselling book that came out in 2021 called The Referral Magnet: Growing Your Financial Practice Through the People You Already Know.
Our agency not only understands marketing and branding in the digital era, but we also understand how to apply it to the financial sector – a specialty that most marketing agencies struggle with due to the industry’s compliance regulations and complexities.
Why Us?
We know you’re busy, and we try to be as turnkey as possible in serving you. We specialize in working with successful, busy advisors, and our process has been honed over time to make it as easy as possible to work with us. We have three different types of team members at LMG:
- Big picture strategists that help to figure out what advisors need to be doing from a branding standpoint.
- Creative team members that are here to execute on creative things – folks who are designers, developers, programmers, content writers, etc.
- Project and account managers that make sure everything moves through our agency as efficiently as possible and that we’re communicating with our clients regularly.
Leveraging all three types of team members on every project allows us to serve our clients in the most holistic way possible. Over the years, we have fine-tuned our processes over and over again to ensure we’re easy to work with as we produce highly-effective branding and marketing assets for our clients. We pride ourselves on getting the job done quickly with lots of moving parts happening in tandem, while still catering to each client’s unique needs and preferences.
Client Service Approach
Our agency has grown over the years solely through repeat business and word of mouth referrals from clients. We do no marketing and those are our only sources of business, so making sure our clients are not just satisfied, but raving fans, is critical to our bottom line and always has been. For that reason, we go above and beyond to take care of people and exceed their expectations.
Our Capabilities
Brand Identity Development
- Brand Naming for New DBAs
- Logo Design
- Unique Value Propositions
- Strategic Content & Messaging
- Brand Guidelines
Website Development
- Website Design & Development
- Website Auditing
- Website Content
- Search Engine Optimization
- ADA Compliance
Graphic Design & Multimedia
- Business Cards & Letterhead
- Brochures & Booklets
- Capabilities Decks
- PowerPoint Presentations
- Slip-Sheets & Print Ads
- Welcome Packets
- E-Mail Signatures
- Newsletters
Content & Videos
- Strategic Brand Messaging
- Executive Biographies
- Staff Biographies
- Website & Blog Content
- Social Media Profiles & Posts
- White Papers & E-Books
- Press Releases
- Announcement Letters
- In-Office Video Studio (Flat Fee Daily Rate)
- Video Editing
- DIY Video Support
Social Media Marketing
- Social Media Profiles
- Strategy Development
- Custom Posts & Content
- Social Media Artwork & Graphics
- Targeted Campaigns
Strategy & Planning
- Strategic Growth Plans
- Annual Marketing Plans
- Ongoing Strategy & Consulting
- Seminars & Webinars
- Platform Presentations